Skinners Box

like the mice in Skinner’s box, crave predictability and struggle to find patterns, even when none exist. Variability is the brain’s cognitive nemesis and our minds ==make deduction of cause and effect a priority over other functions like self-control and moderation.==

https://www.nirandfar.com/want-to-hook-your-users-drive-them-crazy/

Keywords: Variable rewards And Dopamine, Dopamine